1. Directly available to anyone going to Australia, Canada or USA in any segment category.
Targeting those on study abroad, working holiday makers, and so on. RJPB will be distributed to those targeted people through Embassy, Public Institutions, International Office at Japanese Universities, etc.
2. Focusing on useful information for students/working holiday makers.
Although there are numerous Japanese guidebooks for traveling in Australia, Canada and USA, there has not been anything specifically aimed at students/working holiday makers. RJPB covers various information from their arrival to departure.
3. Distribution prior to departure helps prepare travellers and may encourage them to apply for services in advance.
By offering various local details in Japan that is otherwise difficult to find out before traveling, prospective students/working holiday makers will gain initial information and may apply for your services through your website beforehand.
4. A quality, long-term multi-purpose publication.
Full of the information from the time of airport arrival to returning home. RJPB is a must-have all in one publication because its size and beautiful four-color.
5. Students/Working Holiday Makers carry RJPB all the time.
RJPB will be read by students/working holiday makers repeatedly, and they tend to approach local services and show an interest in things that are helpful and convenient.
